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AI Receptionist Pricing Explained: Flat Rate vs. Per-Call Models (Norango.ai vs. Smith.ai)

1 December 2025 by
AI Receptionist Pricing Explained: Flat Rate vs. Per-Call Models (Norango.ai vs. Smith.ai)
Michael Relf

Choosing the right AI receptionist service for your business involves more than just comparing features. Understanding the different pricing models and how they align with your call volume and budget is crucial to maximizing your return on investment. In this article, we'll break down the two most common pricing structures in the AI receptionist industry—flat rate and per-call—by comparing the offerings of two leading providers: Norango.ai and Smith.ai.

The Predictability of Flat-Rate Pricing: Norango.ai

Norango.ai utilizes a flat monthly rate model, which offers businesses the significant advantage of predictable costs. This structure is ideal for companies that want to maintain a consistent budget without worrying about fluctuating call volumes. Norango.ai's plans include a generous allotment of AI and live agent minutes, with transparent, per-minute pricing for any overages.

This model provides peace of mind, knowing that your monthly bill will be the same regardless of whether you have a slow month or a sudden surge in calls. This predictability is particularly valuable for businesses with stable call volumes or those that want to avoid the administrative overhead of tracking per-call costs.

Norango.ai Plan

Monthly Cost

Included AI Minutes

Additional AI Minute Rate

Live Agent Minute Rate

Premier Hybrid

£189.95

200

£0.35

£1.10

Signature Hybrid

£299.95

500

£0.30

£1.00

Added Value: Country-Specific Packages

Beyond the predictable pricing, Norango.ai's AI receptionist service offers significant added value through its country-specific packages. For a small additional monthly fee, businesses can get a local phone number in over 100 countries, creating an instant local presence. This is a cost-effective way to expand into new markets without the expense of a physical office.

The Flexibility of Per-Call Pricing: Smith.ai

Smith.ai, in contrast, employs a per-call pricing model. This can be an attractive option for businesses with highly variable call volumes, as you only pay for the calls you receive. Smith.ai's plans come with a set number of included calls, and any additional calls are charged at a tiered per-call rate.

While this model offers flexibility, it can also lead to unpredictable costs. A sudden increase in call volume can result in a significantly higher bill than anticipated. It's also important to consider the definition of a "call" and how spam or short-duration calls are handled, as this can significantly impact your final bill.

Smith.ai Plan

Monthly Cost

Included Calls

Overage Rate (per call)

Starter

$95.00

50

$2.40

Basic

$270.00

150

$2.30

Pro

$800.00

500

$2.10

Cost Comparison Scenarios

To illustrate the difference between these two pricing models, let's consider a few scenarios for a small business:

Scenario 1: Low Call Volume (50 calls/month)

•Norango.ai (Premier Hybrid): £189.95 (predictable cost)

•Smith.ai (Starter): $95.00 (cost-effective for low volume)

Scenario 2: Medium Call Volume (200 calls/month)

•Norango.ai (Premier Hybrid): £189.95 (still within the plan limits)

•Smith.ai (Basic): $270.00 (base price) + 50 calls * $2.30 = $385.00 (overage charges apply)

Scenario 3: High Call Volume (500 calls/month)

•Norango.ai (Signature Hybrid): £299.95 (predictable cost)

•Smith.ai (Pro): $800.00 (high cost for high volume)

As you can see, while Smith.ai's per-call model may be cheaper for very low call volumes, Norango.ai's flat-rate pricing quickly becomes more cost-effective as call volume increases. The predictability of Norango.ai's model also eliminates the risk of unexpected overage charges.

The Value of a True Free Trial

When comparing costs, it's also important to consider the value of the trial period. Norango.ai offers a 30-day free trial with a value of £209.95, and no credit card is required. This allows you to test the service thoroughly without any financial risk.

Smith.ai offers a 30-day money-back guarantee, which requires an upfront payment. While this provides a safety net, it's not a true free trial and may not be as appealing to businesses that want to try before they buy.

Which Pricing Model is Right for You?

•Choose Norango.ai's flat-rate model if:

•You want predictable monthly costs.

•You have a stable or growing call volume.

•You want to establish a local presence in international markets cost-effectively.

•Choose Smith.ai's per-call model if:

•You have very low or highly unpredictable call volumes.

•Your business is comfortable with variable monthly bills.

Ultimately, the best pricing model for your business depends on your specific needs and budget. By carefully evaluating your call volume and considering the value of predictability and global reach, you can make an informed decision that will help you maximize your return on investment.

Ready to experience the peace of mind that comes with predictable pricing and a global reach? Sign up for Norango.ai's 30-day free trial and discover a better way to manage your customer communications.

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